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FOTILE Mobile Promotion Truck

Project Background

Since its establishment in 1996, Fangtai has been focusing on the research, development and manufacturing of high-end built-in kitchen appliances. In the era of information flow, for a traditional kitchen appliance brand like FOTILE, the fast-selling flow route is not easy. Then how to achieve online and offline integration, to expand new marketing channels is particularly important.


Custom Requirements

1. Appearance design in line with the brand tone, can cooperate with terminal dealers for more accurate product promotion, enhance the brand impression.

2. Close the distance with customers and generate real dialogue with customers, listen to their experience and feedback, and collect information.

 

Operating Effects

1. FOTILE Mobile Vending Shop supports mobile operation, which can penetrate into communities, exhibitions and other places with a high flow of people to achieve continuous brand exposure. And at the same time facilitate the exploration of the prime locations that are most suitable for brand promotion and sales.

2. With the exploration of new product development, customer experience, channel construction and other aspects, FOTILE becomes the first kitchen appliance company with sales revenue exceeding 10 billion.


PROJECT DETAILS

INDUSTRY:
Kitchen Appliances
YEAR:
2020
BRAND:
FOTILE
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