Briffney Ice Cream Truck

Project Background
Briffney is a brand of Synutra International Inc, Founded in 1998, Synutra International Inc. is the first professional maternal and infant nutrition company in China to be listed on the NASDAQ, focusing on the development of formulated liquid milk for infants and children. Briffney's farms and production are in France, and the products are imported to China via constant temperature (20-25°) transportation.
 
Customized Needs
1. Enhanced night lighting effect.
2. Increase the area of merchandise display cabinets and brand exposure
3. Exterior painting to fit the brand vision.

Operation Effect
1. the mobile ice cream truck shop created by JEKEEN for Briffney attracts a large number of consumers with its strong lighting effect. And the fashionable shape with the main color of the brand presents a delicate, healthy and energetic image at night.
2. the mobile store combines brand promotion, ice-cream retailing and product display in one truck, which is fully functional.