Due to the lack of tourism resources, it’s urgent to introduce something new to increase the city's highlights and break away from the traditional retail marketing model. To create new consumer potential from the perspective of business operations.
1. Combined with local Korean tide play characteristics to create an eye-catching and recognizable body appearance.
2. Flexible and quick landing, to create iconic leisure and entertainment retail business.
The double-decker food truck retail bus customized by JEKEEN DreamWorks has a strong decorative function, full of INS style and attracts a large number of customers. It becomes a beautiful local Korean urban landscape, with daily revenue of 1 million KRW at the same time.